Education & Certification
2024 — Present
Master of Information at University of Toronto
Specialization in User Experience Design and Human-centred Data Science
2022 — 2022
UI/UX Design at Memorisely
An immersive 12-week program for new and experienced designers that teaches practical applications of the design thinking process, UX/UI design fundamentals, and mastering the latest design tools.
2014 — 2018
Bachelor of Commerce at Sauder School of Business (University of British Columbia)
Specialization in Business Technology Management
Relevant Work Experience
2024 — Present
Outreach Coordinator | Cambridge Centre for International Reseach
Conducted a comprehensive UX and content audit of the existing website, identifying usability issues and recommending actionable improvements to enhance user experience.
Served as the primary point of contact for potential students and parents, effectively communicating program details, addressing concerns, and guiding them in making informed decisions on which program is more suitable for them.
2018 — 2021
Content Project Manager | Electronic Arts
Project managed the product acquisition and web presence of AAA franchises — The Sims 4, Grid Legends, F1, and more.
Executed responsive The Sims Mobile and The Sims FreePlay web assets on over 20+ game updates and campaigns, with the guidance of the EAX Experience Design team
Projects
2023 - 2023
Product Designer — Project for class INF1602, MI @ UofT
2023 - 2023
Chapman Yachting Website - UX Evaluation
Product Designer — Chapman Yachting
2023 - 2023
Product Designer — Estée Lauder Accessible Beauty Hackathon
2022 — 2022
Product Designer — MyPlace
2022 — 2022
Product Designer — Wim Hof Method
2018 — 2021
Content Manager — Electronic Arts
2021 — 2021
FIFA 2021 launch
Content Manager — Electronic Arts
2021 — 2021
F1 2021 launch
Content Manager — Electronic Arts
2021 — 2021
F1 Mobile Racing launch
Content Manager — Electronic Arts
2021 — 2021
Grid Legends launch
Content Manager — Electronic Arts
2019 — 2020
The Sims Spark'd
Content Manager — Electronic Arts
2019 — 2019
The Sims 4 Brand Refresh
Content Manager — Electronic Arts
Community Engagement & Extra-curriculars
2024 — Present
Designer | UDesign @ UofT
2023 — Present
Contributor | Mobbin
Mobbin is a curated UI/UX library of 100,000+ mobile & web app screenshots to support designers in finding references, learning from existing and successful products, and getting inspiration for their next project. As a Contributor, I help gather and curate content for products in the finance, cryptocurrency and personal wealth management space.
Skills
UI/UX
Concept Development
UX Research
Usability testing
Design Thinking
Data Analytics (Data Mining Methodologies and techniques)
Interactive Prototyping
Video Editing
Sketching
Rapid Prototyping
Creative Strategy
Photography
3D Prototyping
Design for Sustainability
Agile Methodology
Languages (English, Mandarin Chinese, Cantonese)
Tools
Figma
Loom
Dovetail
Spline.design
Cinema 4D
Adobe Illustrator
Adobe Photoshop
Adobe After Effects
Adobe Premiere Pro
Adobe Experience Manager
Maze
Procreate
Sketch
Jira
Final Cut Pro